As 2013 draws to a close, an historic milestone has been reached in the science of search engine optimization. Some observers are going so far as to claim 2013 a watershed year for Google’s search engine algorithms. The game changer in SEO is Google’s new algorithmic changes involving improvement in ‘conversational queries.’
What most web surfers don’t realize is this: The science of linguistics is at the heart of Google’s continuing success as a search engine company. Google has spoofed an amazingly bizarre search query technology in a humorous post about Google Smell. Yet in reality, those engineers have figured out how to sift out the spam – and that beats sniffing roses any day!
Have you considered what a spam-free world might look like, and how your marketing strategy would fare in such a sphere? Cogent wording has never been more crucial to search engine optimization than it is as 2014 arrives.
The old strategy of churning out low-quality content is dead. We all knew Google would eventually hunt down and eradicate spammy content, although most of us may not realize Google has already whittled the task down to a mopping-up operation. Spam-slayers are changing the digital world. And what that means for merchants is you must have quality content written by human beings who care about stringing together wording intended for human eyes.
The bottom line: Talk to your SEO provider about instituting a content-generation strategy that fits your budget and matches your marketing goals.
