Did you know FB’s algorithm is set up so that posts with links included are only seen by a fraction of your fans/followers? If your marketing strategy includes elements of driving traffic from social posts to landing pages (which it should!), you need to have an effective strategy for putting dollars behind your posts.
Social5′s awesome advertising manager Alix Sloan joins us for this presentation on ways to determine what works (and what doesn’t) to support your social marketing initiatives through advertising.
